The Foundry
A series of entrepreneurial-related articles and blog posts, written by our team with the intent of helping you help yourself on your business journey.
Divide and Conquer: What Are The Benefits Of Audience Segmentation?
Posted: 21 March 2024
Intro Hello aspiring audience segmenter… Ever caught yourself wondering why some ads seem to speak directly to your soul, while others just… don’t...
What is a sales funnel? The Key to Building a Great Sales Funnel
Posted: 14 March 2024
What is a sales funnel? A sales funnel is a marketing concept that maps out the journey a customer goes through when making any...
How are websites designed? 5 Steps To Creating Your Website From Start To Finish
Posted: 8 March 2024
The process of creating a website is one that I’ve always found gratifying. It requires elements of both creative and technical skills, which...
CMYK vs RGB: A Comprehensive Guide to Colour Theory
Posted: 5 March 2024
Introduction Colours play a pivotal role in conveying messages and invoking emotions. Behind the scenes of a colourful display lies a complex understanding of...
Grams Per Square Meter: Navigating the Importance of Weight in Materials
Posted: 4 March 2024
GSM in Fabrics When selecting fabric for any use, from fashion to furnishings, GSM (grams per square meter) serves as an essential indicator of...
Brand Spotlight: Bear Valley Company
Posted: 3 March 2024
Bear Valley is an innovative clothing brand dedicated to arborists & landscapers, offering a range of apparel designed by arborists for arborists....
From Pixels to Paths: Vector vs Raster Images
Posted: 2 March 2024
Introduction I’ve always been fascinated by the way Raster and Vector images shape our perception of digital art, each carrying their own distinctive...
How to Increase Image Quality: Converting Low Quality Images into Print Ready
Posted: 27 February 2024
It can be so frustrating – when an image just isn’t good enough for print, yet it holds a special place in your...
Why a Custom-Tailored Website is a Game-Changer for Your Business
Posted: 6 February 2024
Introduction to Custom-Tailored Websites...
Beyond Borders: Mastering Geo-Targeting to Boost Your Marketing Impact
Posted: 5 February 2024
Introduction In an era where digital transformation is revolutionising every facet of the business world, marketing strategies have evolved to become more innovative, targeted...
Unveiling the Crown: Why WordPress is the Undisputed King of CMS
Posted: 5 February 2024
Introduction In the vast kingdom of Content Management Systems (CMS), one platform has consistently held the throne, commanding respect and loyalty from subjects far...
Decoding Web Hosting Servers: A Beginner’s Guide to Online Real Estate
Posted: 6 January 2024
Introduction to Web-Hosting Servers In today’s digital age, establishing an online presence is not just an option for businesses and individuals—it’s a...
Beyond the Basics: Advanced Insights into Professional Growth
Posted: 5 November 2023
Introduction: The Importance of Professional Growth in the Digital Age Professionals, in today’s rapidly evolving print media and web services industries are finding...
DTF Printing: Designing the Future, One Film at a Time
Posted: 15 September 2023
Introduction In the world of digital printing, there’s a new acronym that’s got everyone talking: DTF. But before your imagination runs wild...